Quiznos

My colleagues and I have always dubbed this "Subway-lookalike". Given the recent popularity of Subway, I am sure many are acquainted with Subway and its sandwich offerings, especially with its mission of providing the fresh ingredients in its sandwich. Moreover, with the ability to customise your sandwich with your choice of bread, sides and sauce, it has been a hit among the yuppies and students.

Now, Quiznos can give Subway a run of its money with its flagship store at Orchard Central.

It has less customisation than Subway. Other than its bread, the rest of the ingredients come in sets and cannot be mix-and-match. Oh, don't we all love mix-and-match where we can impose our creativity on our sandwich? It is also part of the fun. Hence, the lack of customisation causes the sandwich to be perceived more of a commodity.

Notwithstanding this, the sandwich is still delicious. Perhaps the lack of customisation is a good tactic because being amateur means that we often ending mixing weird concoctions that ay be detrimental to our taste buds instead. Also, sometimes it is better to trust the expert. Having less choice may be the best choice.